NZ Fishing Nets, Gaffs and Equipment

What Our Customers Have To Say

I have been a supporter of NZ-made “Rusler” landing nets for over 15 years now and remain impressed with the finished quality, functionality and durability of all their products. I’ve used many net brands over the years, but nothing matches the latest addition from the “Rusler” stable … the ‘Extreme’ … in terms of strength, balance and ability to handle our large trout. During last fishing season I field tested the new all stainless steel “Rusler Extreme”, under the range of demanding conditions that our fishery poses. It performed superbly in all facets and remarkably, looks as good after 120+ days in the field as it did when it was just out of its original package.

~ Tony Entwistle


Rusler is an Auckland New Zealand based fishing equipment manufacturer, wholesaler and online retailer. The Rusler™ range is precision engineered to last and hand assembled by one of the most passionate fishermen around, owner Russell Rothwell.
For the last 20 years our NZ made products have been tested and proven on oceans, lakes and streams throughout the world.
Our unique products have been designed with the end user and harsh conditions in mind; selecting only the highest quality components including premium marine grade #304 & #316 stainless steel; multiple net bag options to suit the targeted species and the innovative, finishing features that sets all Rusler products apart. Rusler sets the standard by which other products are judged. That’s why our fishing gear is one of the most trusted names in the fishing industry. 

Need Fishing Product Advice?

When it comes to expert advice take advantage of asking the gentleman who has designed and tested the entire range of the Rusler fishing gear. 

Russell will be more than happy to share his fishing knowledge to help you get the right product for your requirements. He may even suggest  some of the best fishing locations if you ask him on a good day.

The Rusler online fishing store has a wide range of premium quality equipment, from fly fishing freshwater products to saltwater deep sea sporting goods. 

Rusler Fishing Quality Guarantee

Rusler Fishing Equipment Guarantee

Everything you purchase at Rusler is backed with 100% Satisfaction guarantee or your money back. 

You don’t take any chances at Rusler ….ever !


Rusler Fishing Limited

3 Alec Craig Way, Gulf Harbour
Auckland, New Zealand
PH +064 0274496840